Hello,
I'm Oluwashina Peter.
I am a product and growth marketing leader focused on blockchain, gaming, and emerging markets. Across 7 years, I have helped companies scale adoption, build communities, and reach more than one hundred million users. I have driven outcomes across consumer, enterprise, payments, stablecoins and Layer 1 and 2 ecosystems with organisations including CoreDAO, Celo, Dash, Gateway App, Luno, Seedify Fund, Flori Ventures and Thresh0ld.
I drive growth for digital products and ecosystems, including Web3 apps and protocols.
Product & Growth Strategies
Retention & Lifecycle Marketing
Research and design products, define the target audience, introduce products into the market. Implement gamification, loyalty programs and community incentives to activate users. Product personalization
Revenue Optimization & Monetization
Identifies and optimizes revenue models. Develops and refines onboarding flows to reduce friction and increase conversions.
Companies I’ve helped grown
